Sanyu Fitness is a personal training company that have a team of PT's that go and work privately with their clients. The company realised the opportunity to expand into supplements. Also since they were having a nuber of PT's joining there company they wanted to create an identity.

We had to design packaging and graphics for the new Sanyu Fitness line of supplements.

We had to take a fresh approach as there are many supplement brands out there that can be easily mistaken for each other. Since Sanyu is meant to be a exclusive private company, we thought about this and integrated it with the packaging design. We also printed promotional tshirts for the personal trainers.

To view the Sanyu Fitness website click here.